The Power of Push Notifications: Drive Repeat Sales from Your Shopify App
- Shoplaty
- Oct 7, 2025
- 1 min read
Push notifications for Shopify: why they beat email
Push messages reach customers at the right moment on the right device. Used well, they’re timely, helpful, and profitable.
High-ROI Notification Ideas
Back in stock: “Your favorites are available again.”
Price drop: “That item you viewed just got cheaper.”
Reorder nudges: Consumables on a 30/60/90-day cadence.
App-only drops: New collections for VIPs first.
Segmentation Basics
Send the right message to the right people:
Viewed X but didn’t buy
Added to cart but didn’t checkout
Purchased category Y in the last 60 days
Best Practices
Keep copy short and clear
Add deep links to the exact product
Avoid over-sending; focus on utility
How to Execute
Use Shoplaty to trigger notifications by behavior and collection, measure outcomes, and iterate.
